Client: Almond Board of California

National Recover Day

To inform people that almonds help with recovery after exercise, we built on the existing Own Your Prime campaign. We worked with Deion Sanders while he was in Las Vegas during the Super Bowl, to promote and petition for National Recover Day (NRD) which would be the day after the Superbowl.

I designed the National Recover Day type treatment, mobile stage, almond snack pack, and other event items; working with and customizing the "Own Your Prime" ad campaign aesthetic.

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